Skip links

Get to know the 8 promising scaleups joining our first cohort!


Foodtech / Retailtech

Bairro is a leading fulfillment operator that specializes in urban distribution for both quick commerce and e-commerce logistics. The company is focused on building the future of omni-channel distribution, enabling brands to offer next-day, same-day and express delivery across various sales channels. Bairro's goal is to help businesses streamline logistics, decrease costs and save time with its cutting-edge technology. The company is dedicated to providing efficient and eco-friendly services to the communities it serves.



HolyWally is the world’s first wallet-as-a-service platform that combines adaptability, rapid scalability, and optimized user experience. Creating a mobile wallet for any organization has never been simpler. HolyWally is a B2B2C white-label digital wallet solution that incorporates a human-centric approach to design and usability, thereby allowing any business to give their customers the exceptional value and user experience they yearn for. HolyWally platform has a rich library of reusable web and mobile components allowing anyone to build and manage their digital wallet, which comes fully integrated with capabilities from the HolyWally network of stellar fintech partners.



Knok is a SaaS-oriented health tech startup enabling the digital transformation of healthcare. Indisputable market leader in Portugal, Knok has offices also in Brazil and clients in 12 countries of 4 continents. With Telemedicine at its core, the startup performed over 400.000 consultations and just in 2022 the total minutes of appointments performed was equivalent to 5.2 years. From initial triage and an AI symptoms checker to post-consultation automated follow up interactions, Knok collects insights from unlimited data sources along the patient journey to create digitally integrated therapeutics that allows the company to provenly improve people’s lives at a lower cost.



Leadzai is a customer acquisition platform that empowers businesses to grow online. We believe that the digital advertising market is falling short in helping companies secure a satisfactory return on their advertising investment, so it’s our mission to empower the next 200 million businesses to thrive effortlessly.


Cyber security

It's not enough to detect a cyberattack: you need to efficiently respond to it. Founded in 2022, headquartered in Toronto, Canada, ORNA is a turn-key cyber incident management solution that humanizes and de-stresses incident response and risk mitigation by automating the entire process and bringing InfoSec, IT, third parties, business, and even legal and HR stakeholders together in a single collaborative tool. With over 80 customers in its first year, ORNA Inc. delivers instant ROI & Best-in-Class Experience, cross-Functional AI-Enhanced Playbooks, and an incident Response Hub with 200+ integrations allowing for a fully integrated and modular approach to cyber security.



Pleez is a Portuguese food tech startup that helps restaurants to optimize their presence on Delivery platforms by making data informed decisions, and increasing their sales up to 15% (with 0 effort from the managers). Restaurants will find the definitive solution for managing their restaurant(s) on Delivery platforms, allowing restaurant managers to have a 360º view of the delivery market in real-time: Tools to track competition; Market trends and insights - follow delivery behaviour according to the season, location and category; Saving time on market analysis and managing menus - understand the impact changes had. In just one year, Pleez has 300 clients, a team of 35, and 22Mn GMV under management.


Retailtech / AI

Founded in 2017, Sensei is a Portuguese tech startup using computer vision, sensor fusion and AI to revolutionize retail with autonomous stores. In May 2021, they opened the first in Europe with leading Portuguese retailer, Sonae. Since then, they've successfully rolled out 7 solutions in Southern Europe and Brazil, expecting significant growth. Their unique offering of hyper-convenience solutions, including Autonomous Store, Pod, and Cabinet, makes them a leading player in the industry.



Zharta is a web3 DeFi company empowering the new capital market by providing a financial infrastructure to the metaverse. Zharta is creating liquidity in the NFT market by enabling instant non-custodial loans backed by NFT collateral. Zharta is eliminating bureaucracy in credit allocation, giving retail investors access to high-end assets via liquidity syndication, and creating capital efficiency by building fully automated lending pools.

Want to know more about the Scaling Up Program?